Explore AI resources, insights, and upcoming events
Learn how product teams design, test, and deploy AI features through practical guides, expert insights, and real-world experimentation strategies.
Newsletter31 Mar 2026
Why Your AI Evaluation Is Lying to You
Madalina Turlea
31 Mar 2026
Newsletter28 Jan 2026
The Death of the Prompt Box: What A16Z's 2026 Prediction Means for Your AI Features
Madalina Turlea
28 Jan 2026
Newsletter13 Jan 2026
Lessons from one year of AI product building
Madalina Turlea
13 Jan 2026
Newsletter10 Jan 2026
The expert test: how to identify high-value AI features for your product
Madalina Turlea
10 Jan 2026
Newsletter03 Jan 2026
Why ship and learn just does not work for AI features
Madalina Turlea
03 Jan 2026
Masterclass19 Dec 2025
Reverse-Engineering AI Products: From System Prompts to Cost
Catalina Turlea
19 Dec 2025
Masterclass04 Dec 2025
Myth Busters Edition - Prompting Techniques
Catalina Turlea
04 Dec 2025
Article01 Dec 2025
The complete guide: from product idea to fully validated AI feature
Madalina Turlea
01 Dec 2025
Masterclass28 Nov 2025
Demystify popular AI features with us - part 1
Catalina Turlea
28 Nov 2025
Masterclass20 Nov 2025
Personalised Activation Emails with AI
Catalina Turlea
20 Nov 2025
Masterclass14 Nov 2025
Personalization demo for Airbnb AI product feature
Catalina Turlea
14 Nov 2025
Article11 Nov 2025
Why AI Experimentation Beats 'Ship and Hope': The New Standard for Product Teams
Madalina Turlea
11 Nov 2025
Article11 Nov 2025
How Product Managers Can Take the Driver's Seat in AI Integration
Madalina Turlea
11 Nov 2025
Article11 Nov 2025
Systematic AI Development: The Five Principles That Separate Hope from Data
Madalina Turlea
11 Nov 2025
Article11 Nov 2025
The Business Case for AI Experimentation: Why Testing Saves More Than It Costs
Madalina Turlea
11 Nov 2025
Article11 Nov 2025
Building an AI Experimentation Culture: From 'Move Fast and Break Things' to 'Test Fast and Ship Smart'
Madalina Turlea
11 Nov 2025
Masterclass07 Nov 2025
Test an AI Feature with us - Implement Linear's AI Slack feature
Catalina Turlea
07 Nov 2025
Masterclass24 Oct 2025
AI Experimentation Masterclass: Personalised Airbnb Description with AI
Catalina Turlea
24 Oct 2025
Ship AI features that actually work
The email course that takes you from first idea to validated AI — no data science team required.
9 lessons from idea to production-ready AI
Real system prompts from Notion AI & Lovable
Build test datasets without a data science team
Evaluation frameworks that catch failures early